The Swosti Group of Odisha is all set to get a new address with the latest offering. the 125-room Swosti Premium Beach Resorts. the first five-star premium luxury beach resort at Sipasurubuli, Puri. The highlight of the property is a state-of-the-art wellness spa and gym and a Sky lounge bar. situated at a height of 150ft above ground level, overlooking the Bay of Bengal. ‘The new Swosti Premium Beach Resorts will give direct employment to 375 people and indirectly employ around 700 people:’ says JK Mohanty, CMD. Swosti Group. He says the Hotels situated in tier II cities. beaches, lakes and eco resorts are doing better than the metros where rate competition is a drawback. To capitalise on the domestic tourism boom. they have given a new look to Swosti Premium. To boost Hospitality and Tourism. many historical sites and monuments can be buzzing with cultural and entertainment activities. with events that cause no harm to monuments. and yet allow people a memorable experience. Some of these monuments were opened for adoption in 2017 under the Ministry of Tourism’s Adopt a Heritage scheme and the Red Fort was adopted by the Dalmia Group. the Qutub Minar and the Ajanta Caves by Yatra Online. and so on. Many big chains are thus eyeing the regional tourism markets. Travelling is just not about the destination. the journey is equally important. To mark moments that matter. it is the detailing that counts. Roads and infrastructure. timely arrival and departure of flights and trains, hotels and lodges. connectivity and access.
“Hotels in tier II cities, beaches, lakes and eco resorts are doing better than the metros where rate competition is a drawback. The new Swosti Premium Beach Resorts will give direct employment to 375 people and indirectly employ 700 people’
JK MOHANTY
CMD Swosti Group
ATMs. forex houses to convert foreign currency to rupees. outlets accepting credit cards. certified tourist guides and medical facilities, all go a long way in building tourist confidence. India has been ranked among the top ten countries in the world for the best cross-country road trips in a survey conducted for 118 countries by Holidu, the vacation homes aggregator. The survey was conducted by analysing a variety of factors that anyone looking to plan a road trip will deem important and identified which countries around the world rank the best for these factors. United States was at the top position. Mexico ranked second while Canada occupied the third spot. Thus, a growing number of small and big hotel chains are enhancing their regional footprint, to encourage local travel. Travellers who will risk a post Covid’19 journey will look out for enjoyable, leisure stays, in safe and hygienic surroundings.
